Audience
Brands and sellers that want to advertise on Etsy
About Etsy Ads
Want to get your products in front of more people? When done right, paid advertising can be a highly effective way to reach a new audience for your products—and drum up more sales for your growing business.
You can use Etsy Ads to advertise your products, in Etsy search results and other pages on Etsy. Set your budget and choose which listings to advertise, and we’ll do the rest. Etsy Ads optimizes your budget to advertise your listings in the places on Etsy where they perform best. When you are advertising your listings through Etsy Ads, we may show your items throughout Etsy. This includes Etsy Search, Category Pages, Market Pages on both Etsy.com and the Etsy app. When you advertise with Etsy Ads, your listings stand out in Etsy search. This makes it easier to reach buyers with a higher intent to purchase. With Etsy’s data insights and expertise, we optimize your advertising and expand the reach of your ads on Etsy.
Other Popular Alternatives & Related Software
Instagram Ads
Advertise your business and reach your next customers with precise targeting and actionable insights. Boost your posts with a tap. Turn any of your posts into an ad instantly. Decide who matters most to your business, then reach them with adjustable targeting options. The cost to advertise is up to you. Select a budget that fits your business goals and update it at any time. Deeply understand your ad performance with insights, so you can learn what works and improve over time. Boost any post to turn it into an ad, or use Ads Manager for more advanced multi-platform campaigns. Boost any post to turn it into an ad. Just decide where to send users, who should see it and how much to spend. An advanced all-in-one tool for creating ads across Instagram, Facebook and more. Take advantage of curated formats to create attractive Instagram ads to reach your goals.
Learn more
Pinterest Ads
Pinterest is the only platform where ads are additive. Pinners find what they love. You grow your business. Grow your reach and build brand or product awareness. Get more traffic to content on or off Pinterest. Drive actions like online sales, signups and subscriptions. Increase in-store purchases. 2.3x more efficient cost per conversion than ads on social media. 2x higher return on ad spend for retail brands, compared to social media. Showcase your products and content in a simple vertical or square image format. Capture attention and tell a strong story with our visually engaging video format. Boost distribution by quickly converting all your product Pins into ads. Bring another layer of depth by letting people swipe through multiple images in a single ad. Display your products in action with a hybrid format that mixes lifestyle imagery and video. Bring your brand to life with a captivating, multimedia storytelling format.
Learn more
TikTok Ads
Achieve your business goals with TikTok Ads Manager, part of TikTok for Business: share your brand’s story, unleash your creativity with a range of solutions and monitor your campaign’s performance. Our Business Help Center takes you through the step-by-step process of setting up your TikTok Ads Manager account and starting your first campaign. It covers everything from creating a login to publishing an ad to measuring performance. If you're ready to start sharing your ads on TikTok, you'll need to create a TikTok Ads Manager account. Creating an account is a three-step process that involves creating an account, completing your account setup, and passing the account review. TikTok Ads Manager gives you the option to choose from our family of apps for delivering your ads. The specific location and format of how your ad is shown is called placements.
Learn more
MakerWords
MakerWords is a keyword research tool for makers, designers, and creative entrepreneurs brought to you by the team at MerchantWords. See what Etsy and Amazon shoppers are searching for every month. Super advanced analysis and ranking for every phrase so Etsy SEO is easy. Opportunity hunting? Discover new demand and connect with the right customers. When a shopper searches for an item on Etsy, Etsy’s search algorithm returns the most relevant matches. For a product to be displayed in the search results it must match the shopper’s search word or phrase. For example, the search “leather earrings” will only return items that match both “leather” and “earrings.” Sellers control the most important factors in Etsy search discoverability and ranking. Once Etsy’s algorithm finds the items that match a shopper’s search, keywords and relevant item attributes are used to determine the order of the results.
Learn more
Integrations
Company Information
Etsy
Founded: 2005
United States
etsy.com
Videos and Screen Captures
Other Useful Business Software
Catch Bugs Before Your Customers Do
Move from alert to fix before users notice. AppSignal monitors errors, performance bottlenecks, host health, and uptime—all from one dashboard. Instant notifications on deployments, anomaly triggers for memory spikes or error surges, and seamless log management. Works out of the box with Rails, Django, Express, Phoenix, Next.js, and dozens more. Starts at $23/month with no hidden fees.
Product Details
Platforms Supported
Cloud
iPhone
iPad
Android
Training
Documentation
Support
Online
