Audience
Companies requiring a tool to manage their ad campaigns and customize their business objectives
About Google Ads Data Hub
Tailor your marketing measurement approach to your unique business needs. Ads Data Hub enables customized analysis that aligns with your specific business objectives while respecting user privacy and upholding Google’s high standards of data security. With Ads Data Hub, you can upload your first-party data into BigQuery and join it with Google event-level ad campaign data. Combining your data with Google event data can unlock insights, improve advertising efficiency, help you achieve data-driven business goals, and yield more effective campaign optimization. Results from Ads Data Hub are aggregated over a group of users, which allows Google to provide more complete data and still maintain end-user privacy. Ads Data Hub is built in a privacy-safe way, and its functionality differs significantly from other data warehousing solutions. Even experts with experience using other clean rooms and data warehousing solutions may need to learn how to operate effectively in Ads Data Hub.