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Marketing Software
Marketing software is used to help businesses manage their marketing activities more effectively. It includes tools such as analytics, automation, and customer relationship management. This type of software is used by many businesses in order to organize and analyze their customer data, as well as to improve customer engagement. Marketing software can be tailored to the specific needs of each business and offers a range of features from basic tracking to advanced reporting capabilities.
Digital Signage Software
Digital signage software enables businesses and organizations to manage and display dynamic content on digital screens, such as videos, images, and advertisements. The software allows for remote content scheduling, ensuring that messages are delivered at the right time to the right audience. Many digital signage platforms offer customizable templates and integrations with various media sources, making it easy to create engaging displays. It also supports real-time content updates and monitoring, allowing businesses to make changes instantly across multiple locations. By using digital signage software, companies can enhance customer experiences, promote brand messaging, and improve internal communication.
Business Intelligence Software
Business intelligence software is software designed to collect and analyze large amounts of data from various sources. The software provides users with the ability to access current and historical data in order to track performance trends and make informed decisions. Business intelligence solutions vary in complexity, ranging from simple reporting tools to comprehensive analytics suites that provide advanced forecasting capabilities.
People Counting Software
People counting software helps businesses and organizations track and analyze foot traffic in physical spaces such as stores, offices, or public venues. These tools use various technologies, such as cameras, infrared sensors, and Wi-Fi signals, to count the number of people entering or moving through a designated area. People counting software provides valuable insights into visitor behavior, peak traffic times, and space utilization, allowing businesses to optimize staffing, improve marketing strategies, and enhance customer experiences. Additionally, the data can be used for compliance purposes, such as ensuring social distancing measures are adhered to in response to health guidelines. This software is particularly useful for retail stores, shopping malls, museums, and event venues.
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    Grassfish

    Grassfish

    Grassfish

    Grassfish was founded in Vienna in 2005 by Roland Grassberger with the vision to support the digital transformation of retail. A few years later Grassfish became the leading Digital Signage platform company in the DACH-region. At the same time in Sweden, Vertiseit grew from a retail tech start-up to a leading Digital In-store company in the Nordics. Grassfish has 100+ employees in Austria, Germany, Sweden and the UK.
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