Web Content Specialist

At WillScot, our team of nearly 5000+ people makes our company a Great Place to Work® and we believe our people are what give us a competitive advantage in the industry. Our differentiation begins with our values, which are lived through our employees and aligned to the needs of our customers and communities. From day one, we invest in your growth and your future, while giving back to the communities we serve. Learn more about WillScot and who we are, here.

As North America’s leading provider of complete temporary space solutions, we have helped customers across 260+ locations in the United States, Canada, and Mexico, get the innovative flexible workspace and portable storage solutions that are right for their timeline and their project, Right From the Start. Learn More.

About The Job

The Product & Marketing team at WillScot is looking for a passionate and dynamic Web Content Specialist to support the delivery of digital content for next gen experiences on our external websites and internal associate facing applications and websites. You will directly support the Marketing organization in managing the website to improve user experience and drive marketing KPI’s.

As a Web Content Specialist, you will be working directly within our Content Management System(s) (Contentful, Salesforce Experience Cloud, Wordpress, etc.) and play a key role in a potential migration to a new platform.

What You'll Be Doing

• Update content on website(s) using CMS (Contentful, Wordpress)
• Test web pages during development stage to ensure functionality and desired look and feel.
• Support business stakeholders and implement improvements in web functionality, content, navigation, and UI design elements.
• Serve as an informal functional tester for web UI design projects.
• Utilize technical knowledge to produce achievable and efficient solutions.
• Resolve technical issues or bugs on the website.
• Work in partnership with marketing team, cross-departmental teams, business stakeholders and external vendors.
• Provide user interface (UI) design services, including designing highly usable web page/site layout, navigation, and content elements while maximizing system performance. Translates business requirements and user needs into UI designs.
• Produce mockups in Figma and/or Contentful as needed
• Has working knowledge of user-centered design principles, visual design, user behavior, and interactions.
• Considers every aspect of the user's experience, with business and marketing goals, to coordinate and deliver design, prototype, and research documentation.
• Analyzes data and user feedback to make key design decisions.
  
  

Education And Qualifications

Additional Duties and Functions as assigned

Required Education And Experience

• Bachelor’s Degree in Marketing, Computer Science, Digital Design, Graphic Design, Digital Product Design, Digital Marketing, UI/UX Design
• 3-7 year’s experience as a website coordinator or specialist in an agency or corporate marketing environment.
• Demonstrated creation of UX deliverables (Wireframes, prototypes, site maps, user flows) required.
• Digital Portfolio of design work – Please provide URL in application.
• Ability to synthesize and articulate complex concepts targeted to multiple audiences and modalities.
  
  

Preferred Attributes

Results oriented; drive and desire to build a design career (marketing, user experience design); Time management skills, in addition to:

• Experience using Contentful (or other similar CMS), and Bynder (or other DAM)
• Technical experience to troubleshoot and resolves issues for web and mobile app
• Experience with web design software such as Figma, Sketch, XD and Adobe Creative Creative Cloud
• Ability to synthesize and articulate complex concepts targeted to multiple audiences.
• Effectively communicates verbal, written, and designed content.
  
  

Experience in website design & development and design for enterprise-wide digital solutions

Physical Requirements

Ability to sit, stand, walk, etc., for office environment; ability to be on phones majority of business day.

Work Environment

Corporate Office, this is an in-office role; not hybrid.

This posting is for a(n) New Position.

Disclaimer: This posting describes the general nature and level of work performed and does not represent an exhaustive list of responsibilities, duties, skills, or physical abilities required. Team members may be required to perform duties outside normal responsibilities from time to time as needed.

All regular WillScot positions offer a generous benefits package to help our employees and their families Be Well. This includes medical, dental, vision, disability, life insurance, paid time off (including Company holidays), tuition reimbursement, a retirement savings plan with company match, and more! More information about benefits may be found here. Many positions also have variable pay opportunities including commission, bonus, performance rewards, or other incentive programs.

We are an Equal Opportunity Employer. Veterans and individuals with disabilities are encouraged to apply.