‘Encyclomedia Brings Alive The Omo’s Dirt Cleaning Action @ OOH & Retail Brand Promotion In Dubai on the static mediums across the various touch points that were the part of the media plan viz. which included- Bus Shelters, Full Bus Wraps, Taxi Wraps, Megacom & Retail POP formats. As a result of which the campaign not only gained the eye-balls of the TG but also rang in the cash registers across the supermarkets in Dubai
