Best Customer Intelligence Platforms in Japan

Coglide helps marketers automatically build and manage buyer personas so they can run personal, engaging, high-performance campaigns. Good marketing starts with good buyer personas. Personas enable us to understand who we are trying to market and sell to. Without them, we would be running campaigns and creating content with no idea of who we are targeting. Buyer personas represent a set of characteristics your business needs to understand about your ideal customers. It's that simple really. Increase the focus and quality of your decision making with data-driven insights on how best to engage your audiences and what to include in messaging and content marketing. Dynamic persona mapping quickly uncovers who your audience is and where they are in the journey to determine the optimal number of touchpoints for nurturing your sales funnel for better results.

Transform omnichannel media performance with the next generation of identity-driven marketing capabilities. TruAudience™ powers data-driven marketing and measurement with a suite of privacy-first identity resolution, data enrichment, audience targeting and advanced analytics solutions. Transform your data strategy with a robust, end-to-end source of identity. Reach and engage audiences seamlessly across all marketing channels. Continuously measure and improve the impact of your marketing investments. TruAudience connects your data, teams and marketing platforms with a single identity graph to generate better outcomes. More accurately target audiences and personalize experiences across paid and owned media. Adjust media budget allocation, audience targets, creative and publisher placements.

Enlyft helps B2B companies generate better leads, close more deals, and acquire more customers - faster. Enlyfts AI-driven customer intelligence platform leverages machine learning to profile and predict the buying behavior of millions of companies worldwide, based on technology use, hundreds of business attributes, and real-time buyer intent signals. Increase sales by quickly discovering, prioritizing and engaging with prospects likely to buy your solution. Enlyft’s proprietary data platform contains real-time information on company firmographics, technology usage, buying intent signals and hundreds of additional account attributes. Leverage dedicated machine learning based models to predict future outcomes, by combining Enlyft’s comprehensive account insights with your customer history. Seamlessly integrate account insights into popular B2B Sales and Marketing platforms like Salesforce, HubSpot, Dynamics 365, LinkedIn, and more. Enrich records and keep data fresh.

Veeva Link delivers real-time customer intelligence to enable relevant engagement with key people. Identify and prioritize key people and foster informed, high value interactions. Drive alignment across field teams, channels, and geographies. Keep a pulse of your scientific platform and competitive activity to tailor your strategies. Provides real-time customer intelligence on key people in 12 different therapeutic areas. Leverage Link's global presence to identify current and emerging leaders, experts, and influencers and gain a more nuanced understanding of the therapeutic area ecosystem. Activities, tweets, research findings, and collaborations are aggregated in real-time in one place. Enabled by advanced technologies and validated by 1,000+ data curators, Veeva Link ensures data accuracy and coverage. Enables commercial agility and operational efficiency through data and platform integration.

Our comprehensive platform delivers the insight and tools to help enterprise go-to-market teams hit peak performance, deal after deal. Databook gives sales professionals access to data-driven insights on everything from opportunity intelligence to propensity to buy. Focus account-based sales and marketing to accelerate the sales cycle. Armed with the right data, go-to-market teams gain a unique understanding of why companies are ready to buy, which business outcomes they’re seeking, and when deals are most likely to close. Consistently meet, or exceed, quotas. With just a few clicks, Databook helps sales reps craft sophisticated deliverables that speak directly to key buyers with the power to influence high-dollar deals. Efficiently fill the pipeline and drive more wins with ease. Now the whole go-to-market team can repeatedly create and win large enterprise deals. Featuring an intuitive, secure, cloud-based application and a host of productivity-enhancing modules.

Hive Marketing Cloud: Customer Intelligence and Engagement Platform Hive Marketing Cloud Hive is a privately owned business, founded 2010, which specialises in the Travel, Insurance and Retail industries. Hive helps brands engage and convert audiences at scale by deploying highly personalised, sophisticated multi-channel marketing from a single platform – surfacing ALL of their data for improved, relevant customer experiences. Hive gives you the tools to discover data insights, reveal customer lifetime value, create recency frequency and value (RFM) based segmentation, orchestrate and automate customer journeys, and measure engagement and results, reporting on impact beyond clicks and opens.