Best Display Advertising Software
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Compare the Top Display Advertising Software as of February 2026
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What is Display Advertising Software?
Display advertising software is a platform that helps businesses create, manage, and optimize digital display ad campaigns across various websites, apps, and ad networks. These tools enable advertisers to design visually compelling ads, target specific audiences, and track the performance of their campaigns in real time. Display advertising software often integrates with demand-side platforms (DSPs), supply-side platforms (SSPs), and ad exchanges, allowing for programmatic buying and selling of ad space. It includes features like A/B testing, creative management, and performance analytics to ensure the ads are delivering maximum return on investment (ROI). By providing tools for both targeting and optimization, display advertising software helps advertisers increase visibility, engagement, and conversions through banner ads, rich media, and other formats. Compare and read user reviews of the best Display Advertising software currently available using the table below. This list is updated regularly.
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1
Social Display
Social Display
Create, manage, and distribute social display ads in one place. Use Social Display Ads creative management platform to convert your high-performing social media posts into innovative banner ads in minutes. Social Display Ads enhance the power of Social Media content via programmatic advertising. Reimagine your Social Media posts into banner advertisements. It allows brands to reuse their popular social media posts resulting in better interactions without having to create new content. It shows your content is being shared, liked, and commented on by real people. Audiences are more likely to engage with content they recognize, especially when it's a social media post. -
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Airtory
Airtory
Airtory is a Creative Management Platform that allows advertisers to build high-performing and engaging rich media display ads within minutes. Engage your prospects, ensure better and higher ROI, and improve brand engagement with Airtory's easy-to-build rich media ads! We have 500+ templates across desktop, mobile, native, and interactive video (although we can build bespoke templates for only you to use, or we've found a way to ingest ads built in Google Web Designer and run them as Airtory tags, for those very custom one-offs). These can easily be implemented across DSPs or on direct publishers. Last but not least, Airtory has additional features that can elevate your Rich Media campaigns to the next level. Create hyper-personal ads with Airtory’s DCO suite or leverage our Landing Page Builder to incorporate it as an offering in your next campaign. In short, we are a faster, cheaper, easier, and more nimble provider within the ad creation/monetization vertical. -
3
Amazon Ads
Amazon
Amazon Ads helps grow businesses and brands of all sizes. Whether you’re looking to drive brand awareness, consideration of your product, brand, or service, drive purchases, or increase loyalty, we’ll give you the tools to find the right advertising solution to help drive measurable outcomes. We'll help you get started with an introduction to the benefits of digital advertising, Amazon Ads' product offerings, a guide to setting advertising goals, and a glossary of common industry terminology. The always-on digital environment has opened up new ways for customers to discover, browse, and shop for products and brands. Digital ads can be any combination of text, image, or video, and appear everywhere from websites to social media and streaming content. Digital advertising offers several advantages: -
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Facebook Ads
Meta
Reach out to future customers and fans. You don’t have to be an expert to start advertising on Facebook. Create and run campaigns using simple self-serve tools, and track their performance with easy-to-read reports. More than two billion people use Facebook every month—so no matter what kind of audience you want to reach, you'll find them here. To choose the right ad objective, answer the question “what’s the most important outcome I want from this ad?” It could be sales on your website, downloads of your app or increased brand awareness. Using what you know about the people you want to reach—like age, location and other details—choose the demographics, interests and behaviors that best represent your audience. Next, choose where you want to run your ad—whether that’s on Facebook, Instagram, Messenger, Audience Network, or across them all. In this step, you can also choose to run ads on specific mobile devices. -
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DemandScience
DemandScience
Generate Leads for a Future-Proof Sales and Marketing Funnel DemandScience is a B2B demand generation company that makes marketing and sales easier by enabling organizations to find the right prospects faster and target in-market buyers. The DemandScience Live Data Factory uses innovative technologies to deliver accurate data with relevant intent signals, helping organizations accelerate the buyers' journey from top-of-funnel to conversion. Solutions offered: • PureSyndication • PureABM • PurePush -
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AdLib DSP
AdLib Media Group
AdLib is the premium DSP for everyone. Reach your audience on the world’s most popular sites, apps, and streaming platforms. No Contracts. No Minimums. Most marketers struggle to access premium programmatic advertising platforms because of high barriers to entry and complexities that demand a lot of your time and resources. AdLib removes those barriers and complexities allowing you to easily set up and launch successful programmatic campaigns at scale across all channels. Why AdLib? Manage More Campaigns, Drive Better Outcomes, And Spend Less Time Doing It All! - A Simple Self Service DSP That Anyone Can Use - No Annual Contracts Or Commitments - Magic Ad Builder For Clean, Modern, & Authentic Ads - 24/7 Access To Transparent & Deep Insights - Always-On Brand, Privacy, & Fraud Controls -
7
Confiant
Confiant
Confiant is the cybersecurity leader in detecting and stopping Malvertising attacks. Having built hundreds of integrations directly into the web’s ad tech infrastructure, Confiant has unparalleled visibility to the malware, scams, and fraud serving through ads today. Leveraging our security expertise, we deliver complete control over ads for publishers and ad platforms via standard industry integrations, and for mobile app publishers (through SDK integration). Also remediating quality issues, privacy violations, and mis-categorized ads. In publishing the industry’s leading ad quality benchmark report and mapping the threat actors that use ads-as-an-attack-vector at our Malvertising Attack Matrix, Confiant is leading the charge in protecting users from criminals hijacking the ad tech supply chain. Trusted by customers like Microsoft, Paramount, and Magnite - we keep the Internet safe for everyone. -
8
Fraudlogix
Fraudlogix
Fraudlogix provides real-time fraud detection APIs to block bots, proxies, VPNs, and high-risk IPs before they impact your business. Ideal for developers and security teams in Affiliate Marketing, Ad Tech, E-commerce, Banking, and Cybersecurity, our Bot & Fraud API offers 1,000 free IP lookups per month - no credit card required. Backed by a proprietary network monitoring 300M+ URLs and apps, we help stop invalid traffic (IVT), fake signups, click fraud, account takeovers, and card fraud. Fraudlogix uses behavioral intelligence and IP risk scoring to identify fraudulent activity in milliseconds. With flexible integration options - APIs, JS pixel, or server-to-server - Fraudlogix makes enterprise-grade fraud prevention easy to deploy and scale. Try it free and start protecting your traffic instantly.Starting Price: $0/month -
9
Epom
Epom
Epom is a Ukrainian software company specializing in ad tech solutions tailored to every business. Epom’s main products are Epom Ad Server for direct advertising, Epom Market and Epom White Label DSP for programmatic. Epom Market is a zero-waste performance advertising platform designed for affiliates, agencies, and ambitious brands. It empowers marketers to launch high-impact campaigns with brand-safe, verified traffic, advanced optimization tools, and dedicated personal support — all from one platform. Epom White Label DSP ensures simple, data-driven, customizable and cost-effective media buying in the programmatic realm, regardless of the business model. Epom Ad Server is a platform to help publishers and advertisers of all niches and sizes to host & serve ads, optimize their ad placements, and make the most of their directadvertising.Starting Price: $250 per month -
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BrandMaster
BrandMaster
BrandMasters Media Bank – DAM (digital asset management software) collects, organizes and enables sharing of brand and marketing assets in one place. Control access and validate assets to avoid publishing assets without authorization. Feature rich with drag and drop, asset analysis, lightbox options, assisted search, image recognition, text filters, version control, asset status, meta data, filters and categorizations. Integrate your DAM with other BrandMaster applications or use as stand alone or integrate with third party vendors. You may even let extenal stakeholders publish directly to your DAM to avoid intermediaries. With our Media Bank, you can share your brand assets and marketing material with ease. Create proper media archives and ensure consistency from a-z. -
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Clickio Consent
Clickio
Clickio Consent is the leading Consent Management Platform (CMP) for Publishers. As a Google Certified CMP and IAB Europe Transparency & Consent Framework Certified, Clickio Consent is dedicated to helping website owners fully comply with the latest global privacy policies (GDPR). With a decade-long commitment to serving digital publishers, Clickio Consent integrates essential features to optimize Consent Rates while prioritizing user clarity and choice. Among its exclusive features, Clickio Consent offers easy paywall integration or a one-click Built-In Paywall (“Consent or Subscribe” model), providing end users with a transparent and user-centric experience. Clickio Consent performance is easily tracked through our intuitive platform, providing clear Real-Time Consent Insights. Moreover, customizable features such as design, language, and additional functionalities like vendor list management or A/B Testing are available. -
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ZoomInfo Marketing
ZoomInfo
Identify sales-ready leads researching relevant topics and keywords on the web. Access 65M+ direct dial phone numbers and 150M+ verified email addresses. Tailor your account universe with 300+ attributes, insights and recent activities. Launch targeted display and social advertising campaigns to prospects based on their job title, management level and department at companies showing buying intent. Target high-value accounts and buyers within your addressable market. Trigger marketing campaigns with industry-leading buyer intent signals, scoops, and technographic data. Easily plug-and-play with your CRM and marketing automation software for cross-system targeting. Entice website visitors to take action and convert to leads — from starting a conversation to filling out your form. Engage, nurture and convert more website visitors by harnessing real-time company insights and on-page behaviors. -
13
Acquisio
Acquisio
Our lead sizing tool will help your sales reps pre-qualify prospects and have better conversations. Reps are guided to ask the prospect questions and score the customers answers. With data about the customer and additional sales enablement tools like our lead calculator, your sales team will be prepared to convert prospects on the spot. Save countless hours of work by launching new client accounts from predefined templates. Simply input basic business info about the client, select the right template and launch the campaigns in a few minutes. Within our local product, the Lead and Traffic Estimator can tell your sales team exactly how many leads a prospect can expect from their campaign. Using our massive database of local advertising campaigns with some qualifying questions, Acquisio Turing determines average CPCs for keywords in a particular industry and region to recommend the best package. It includes allocated media spend for the best results and expected conversions. -
14
Naviga
Naviga
Naviga is the leading provider of software and services powering media-rich industries. Our Content Engagement Platform (CEP) helps companies create, enrich, deliver and monetize content to manage engagements from end-to-end. Our solutions are easy to use, scalable and agile. Combining our experience in media with a dedication to digital, we’ve developed software solutions that help any content-driven business meet the demands of the future of information. With headquarters in Bloomington, MN and regional offices throughout the world, Naviga is a trusted partner serving over 3,200 news media, broadcast, magazine, financial services and corporate clients in 45 countries. -
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Simpli.fi
Simpli.fi
Our flagship offering, the Simpli.fi Programmatic Marketing Platform, enables the efficient purchase of highly-targeted impressions on multiple real-time bidding (RTB) advertising exchanges. With Simpli.fi, programmatic marketers can use unstructured data to extract unlimited value from display and mobile advertising. Simpli.fi enables marketers to target, optimize, and report on display campaigns at the individual data element level— just as local advertisers can with pay for performance search— increasing accuracy and eliminating waste. Simpli.fi is the only programmatic marketing solution purpose-built for unstructured data. While many of our competitors use general-purpose technology licensed from another vendor and build features upon a third-party infrastructure, Simpli.fi develops proprietary unstructured data technologies. Simpli.fi offers DSP, DMP, and SSP. -
16
Bisnode
Dun & Bradstreet
Manage customer touchpoints effectively, measure feedback in real-time, enhance customer experience and gain valuable insights based on smart data and analytics. Our market-leading Risk- and Credit management solutions are tailored to your needs, regardless of whether you are a large multi-market business or a small single-market startup. Remodel your customer relationships throughout the value chain, reduce waste and enhance performance with our Analytics Services – bespoke solutions satisfying your precise needs. Regardless of whether your business needs data about individual consumers, households, companies or industries, we have it easily accessible via API’s and web services. -
17
Yahoo DSP
Yahoo
Top-notch tech. Massive scale. And one-to-one customer relationships. Yahoo DSP brings you all the benefits of a walled garden – without the wall. Meet your happy medium. With huge scale, proprietary inventory and unique data, Yahoo DSP gives you all the benefits of a walled garden with the transparency of an independent. Turbocharge your TV strategy and unlock incremental reach with our data-driven advanced TV solutions, available through the Yahoo DSP. -
18
Bucksense
Bucksense
As your brand partner, Bucksense helps you bring your digital marketing in-house and regain control over your plan, activity, budget and data. We work together with brands to reach their goals by combining programmatic, native advertising, social display, content marketing, SEO and SEM in a unique proposition. In other words: expertise, creativity, analysis, transparency and cutting-edge technology come together to create and develop successful, multichannel strategies for your brand. Brands usually rely on one or more agencies to tackle all of their digital media needs and end up losing data, knowledge, control and sight of the global picture. That can be easily solved by centralizing the whole multichannel strategy in the right partner. At Bucksense, we believe that it’s time for brands to get back their rightful place: at the center of the strategy, back in control. Knowing your audience means knowing their behavior, needs and habits. -
19
Go2mobi
Go2mobi
Easily reach specific mobile audience segments and perform deep optimization on signals that lead to superior campaign performance and ROI. Go2mobi offers a variety of platform and account management options that cater to your specific needs as an agency, brand, app developer, affiliate or publisher. Need some assistance? Our programmatic platform experts are available to provide you with top-tier customer service to help you achieve your goals. Go2mobi has just released its one-to-many integration with BidSwitch, a powerful routing technology that enables access to 150+ supply partners. Advertisers can now access more users, through more channels, apps, and sites! BidSwitch provides Go2mobi with the infrastructure to instantly access top global SSPs, without the need for custom integration with each individual partner. Go2mobi is a Mobile Audience Targeting Platform. We deliver traffic to advertisers that drives over 25,000 mobile marketing actions each day. -
20
Yieldlab
Yieldlab
The leading supply side platform (SSP) and solution for private marketplaces in the premium publisher segment in Europe. Yieldlab stands for further development and growth alongside the top media brands in Europe. With heart, head and strong technology, we make media offers and advertising campaigns economically successful. Partnership, transparency and quality are our basic values. Our platform is the basis for secure and efficient relationships between buyers and sellers in programmatic advertising. Yieldlab is the partner for premium publishers and marketers. Use the Yieldlab solution for programmatic advertising to make the most of the total potential of your media inventory - across all channels. Our Yieldlab YRD platform is the solution in premium programmatic advertising: Leader in quality and technology - hand in hand with personal advice from our professional team. Personal contact for supply customers, agencies and DSPs. -
21
Automate360
Automate360
We help digital marketers automate their media buying to bring efficiency at scale. Automate360 is the leading provider of Artificial Intelligence solutions to help digital marketers achieve goals at every stage. The company’s proprietary programmatic platform allows unified media buying across social and display channels like - Facebook, Instagram, Apple search Ads, Google Ads and YouTube. Automate360's AI algorithm is backed by an experienced team of performance marketers, creative designers, media buyers and account managers dedicated to each client. Automate your social and display campaigns using Automate360. Features like dynamic offer selection, dynamic theme selection and optimization basis AI powered algorithms help brands achieve their goals at scale. Automate360 platform enables brands to buy programmatically. It provides complete transparency in terms of pricing and performance. Fraud prevention is at core of Automate360. -
22
Google Campaign Manager 360
Google
Campaign Manager 360 is a web-based ad management system for advertisers and agencies. It helps you manage your digital campaigns across websites and mobile. This includes a robust set of features for ad serving, targeting, verification, and reporting. Use Trafficking to manage creatives and run ad campaigns. Reporting enables you to view data for ads trafficked through Campaign Manager 360. It organizes performance data from your campaigns and makes it useful to you. Build and run custom reports. Includes standard, floodlight, path to conversion (P2C), reach, and cross-dimension reach report types and subtypes. Gain insight into user interaction paths and learn the role that specific channels played in your conversions. The verification tab in Reporting helps you check the overall behavior of your ad impressions. Learn about tagging, geo-targeting, and content verification. -
23
MatchCraft
MatchCraft
Welcome to the industry’s leading platform for selling and managing digital marketing campaigns at scale. As a pioneer in marketing technology, we have developed a best-in-class platform that makes it easy to manage and sell search campaigns both profitably and at scale. Get the essential building blocks for building search campaigns for small businesses in any industry. By utilizing MatchCraft's suite of APIs, third-party platforms gain access to the technology used by AdVantage to power search, social, and display campaigns for local businesses across the globe. For more than two decades, MatchCraft has offered best-in-class marketing solutions that enable companies to successfully sell and manage search, display, and social campaigns for their advertisers. MatchCraft’s sophisticated technology and team of digital marketing enthusiasts work relentlessly to power local advertising campaigns for merchants across the globe. -
24
Jampp
Jampp
We leverage machine learning and predictive algorithms to make programmatic advertising work for your team. You set your goals and our algorithms adjust everything (where to buy, how much to pay, what creative to show and when) to ensure your investment is ROI positive. Our platform continuously analyzes contextual and behavioral signals to forecast LTV and in-app conversions. We build and rotate creatives on different placements and automatically adjust bids to exceed your goals. You get full visibility into your performance and ad spend with our dashboard, API and (even) log-level data. Programmatic marketing can get extremely complicated. Our technology does the hard stuff so that you can focus on developing your product. Grow your business by driving new installs, encouraging in-app activations, and finding long-term users. Grow by targeting shoppers with location-based campaigns and dynamic ads with your product catalog. -
25
Smaato
Smaato
Smaato’s Digital Ad Tech Platform offers a free ad server and monetization solution. We connect quality publishers with premium marketers to engage audiences around the world and on every device. Big Tech walled gardens are out. Our tools give you the control to create your own, improving transparency for both publishers and marketers. We succeed when you succeed. We offer a powerful, free-to-use server, giving you more control and better reach. Publishers who switch to Smaato’s ad server see a ~30% uptick in revenue. We revolutionized the mobile ad tech space, and we didn’t stop there. Mobile is always in our DNA, but we pride ourselves on a truly omnichannel approach. We support all devices. At Smaato, we leverage sophisticated automated systems and human expertise to create our safe and secure platform. See why our future-proof platform is making a big impression. Meet our digital ad tech platform. -
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Bidlogic
optAd360
Bidlogic automates every step of managing eCPM and bidding instances within the most popular mobile ad mediations to increase your apps’ revenue. Bidlogic automates the optimizations of instances and A/B testing in waterfalls, so you don’t have to control your ad mediation manually. By combining real-time bidding with traditional waterfalls, Bidlogic provides an optimal hybrid monetization solution to maximize the revenue from every ad impression. Our algorithms learn from millions of impressions served every day to adjust to your app’s performance. Bidlogic creates dozens of waterfalls and regularly arranges its eCPM instances. In practice, this means thousands of optimizations performed every week to improve your app’s revenue.
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