Best Market Research Software in China
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Compare the Top Market Research Software in China as of February 2026
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What is Market Research Software in China?
Market research software helps businesses gather, analyze, and interpret data about their target market, competitors, and industry trends to make informed decisions. These platforms provide tools for collecting both qualitative and quantitative data through surveys, polls, focus groups, and social media analysis. Market research software often includes data visualization tools, reporting features, and predictive analytics to help businesses identify patterns and trends. Additionally, many platforms integrate with customer relationship management (CRM) and sales systems to provide a more comprehensive view of customer behavior. By using market research software, organizations can better understand customer needs, optimize marketing strategies, and drive product development. Compare and read user reviews of the best Market Research software in China currently available using the table below. This list is updated regularly.
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1
GWI
GWI
Every year, we survey over a million people around the world so businesses can understand changing consumer behavior in seconds. Designed for busy teams, our platform makes it easy to get what you need, analyze it how you want, and share it with your teams. Pinpoint your perfect customer from over 250K+ profiling points. Apply question charts to unlock insights into what your audience thinks, feels, and does. Collate data and charts to build your story and share it with your team. Overlay multiple data points for in-depth data analysis. Gain unparalleled insight into consumers with survey data that reflects the views, interests, and behaviors of billions of real people across the globe. We ask consistent survey questions in every region. Zero in for granular insights on local markets or zoom out for a global view. Understand what consumers really think about you and your competitors with insights on all the big names.Starting Price: £0/month -
2
Jotform
Jotform
Trusted by over 25 million users, Jotform is an all-in-one, no-code platform that simplifies data collection, automation, and online sales. Using its drag-and-drop Form Builder, businesses can create customized forms and surveys to collect leads, payments, and e-signatures. With 10,000+ templates and advanced features like conditional logic and 200+ integrations, Jotform streamlines workflows. Jotform's AI-powered Agents provide real-time customer support, guiding users through form submissions, answering questions, and ensuring a smooth experience while reducing manual intervention. These AI agents learn from interactions to improve responses, enhancing efficiency and customer satisfaction. The platform also includes a Store Builder to sell products and services, accept payments through 30+ gateways, and tools like Approvals and Report Builder to automate workflows and generate actionable insights.Starting Price: $34 per month -
3
SurveySparrow
SurveySparrow
Transform organizations into brands by refining experiences with SurveySparrow. The experience management platform helps create not only engaging surveys but assists in closing the feedback loop efficiently. Supporting 70+ languages and dedicated NPS and Customer experience modules help better understand customer loyalty. SurveySparrow enables business organizations to collect feedback via a chat-like interface, gain insights, and make data-driven decisions to improve products, services, and customer experience. Set up automation and manage feedback with the in-built Ticket management tool. Monitor and manage online reviews efficiently with the Reputation management module. Join the bandwagon of 100k+ customers in 149 countries to deliver delightful customer experiences.Starting Price: $19.00/month/5,000 responses -
4
Checker Software
Checker Software Systems
Checker offers an integrated market research platform, allowing to conduct Mystery Shopping, CX/VoC, and VoE surveys efficiently. Founded in 2005, the platform has grown exponentially with more advanced features that combine Mystery Shopping with Customer experience management through multichannel data collection, complete operational workflow, and unified reporting tools. Checker is not only a Mystery Shopping solution but also a full-fledged survey platform, that can help conduct client feedback surveys and customer satisfaction campaigns: Mystery shopping software; CATI surveys; CAPI surveys; CAWI surveys (Internet surveys, Email surveys, SMS surveys); Retail audit. The ability of Checker to provide end-to-end enterprise-level solutions and excellent customer service has won its global recognition worldwide, reaching new partners and clients across 4 continents. -
5
Audiense
Audiense
Identify & understand any audience, no matter how specific/unique it is. Create reports using filter options such as user profiles, affinities, demographics & job roles, creating highly personalised audience segments. Make better marketing decisions, adapt your targeting, improve relevancy & drive high-performance campaigns at scale. WHAT ARE WE TRYING TO SOLVE? - Time-consuming, static & expensive traditional consumer research - Social data to become a part of the strategy - Brand strategy & personalisation is very tactical at the expense of performance marketing WHAT MAKES US UNIQUE Audiense segments audiences by interconnections between people (“Who knows who”). Thanks to how those connections are created between consumers (“How they know each other”), we can infer their shared interests & affinities. Our unique social consumer segmentation provides a great data foundation to Persona development, understanding the audience s that matter most or find new audience opps. -
6
QuestionPro
QuestionPro
QuestionPro is a powerful survey and research platform that helps individuals, startups, non-profits, small and medium businesses, and enterprises gather actionable insights. The platform supports over 40 question types, advanced survey logic, and fully customizable surveys for any audience. AI-powered survey creation speeds up survey design, while QuestionPro BI and PathosAI provide deep analytics and sentiment analysis for data-driven decisions. Surveys can be deployed via email, social media, website pop-ups, or offline, making it easy to reach respondents anywhere. Integrations with tools like Tableau and Zapier allow seamless data management and reporting. QuestionPro transforms raw data into meaningful insights, enabling organizations to improve products, research markets, and make confident business decisions.Starting Price: $99/month for 1 year -
7
SurveyOL
SurveyOL.com
SurveyOL is professional, effective, and easy. It offers cutting-edge communication and feedback technology, once accessible only for "big" companies, now for small businesses as well. Select from a wide collection of question types including Multiple Choice, Image Choice, Dropdown, Textbox, Comment Box, NPS, Star Rating, Slider, Date/Time, Grid, Rankings, Uploads, and much more. More than 100 free survey templates are available to serve as the foundation for your custom surveys. SurveyOL provides flexible color themes and easy customization of color styles and fonts. You can increase your response rate by sharing your surveys via web, QR code, social media, SMS text messages, email invitations, and website embedding. Its real-time responses and robust analytical tools will help you meet your timeline and budget expectations. You can easily export survey results to Excel, Word, PPT or PDF. With SurveyOL, you can make better decisions.Starting Price: $19 per month -
8
Revuze
Revuze
Revuze empowers brands with next-step actions, from the category down to the SKU level, to streamline research across all products, drive product innovation, enhance marketing effectiveness, and optimize eCommerce performance. Leveraging advanced AI and machine learning, we transform e-comm, social and survey data into a unified Voice of Customer (VoC), with the highest level of accuracy and integrity, resulting in products that consumers love and appreciate. -
9
MarketChorus
MarketChorus
MarketChorus provides insights on content and audiences, through the lens of social media. Monitor content trends as they evolve and understand what your buyers (donors, readers, etc.) are reading, who they follow, and who influences them to take action. Automate content discovery. Analyze engagement, trends, and competing content. Extract the social media audience liking, commenting on, and sharing content relevant to your organization. Spot emerging trends, monitor brand mentions, and more.Starting Price: $149 -
10
Conjointly
Conjointly
Conjointly offers a powerful and intuitive platform and expert support for insights about markets, customers, product, and pricing questions.We help all sorts of companies — from early-stage start-ups to large enterprises with top-tier insights teams. We love making advanced research methods accessible as easy-to-use digital tools. And we also recognise that users need support in using them. That’s why our website contains helpful guides, technical descriptions, and a popular academic textbook about social research. On top of that Conjointly is free for students and academics, empowering the next generation of market researchers. The Conjointly platform is used for all types of B2C and B2B research. Our strongest expertise is in product and pricing research (discrete choice methods / conjoint analysis, Van Westendorp, Gabor-Granger, monadic concept testing). With 10,000+ projects performed on the platform, Conjointly is the go-to research place for hundreds of clients.Starting Price: $0 -
11
Aurelius
Aurelius
Aurelius helps you gather all your research data, analyze it, capture insights, tie them to actionable outcomes, then search/share/organize and reuse all of that in one place. Aurelius offers: - near-human accurate transcriptions - powerful, flexible note-taking and tagging - automatic keyword analysis and AI features to help analysis - key insights - recommendations - automatic report builder - universal search - collections - Jira integration - Zoom integration - Zapier integration - SSO - advanced permissions and sharing - unlimited users - unlimited transcriptions - unlimited projects & data - best in class supportStarting Price: $49.00/month -
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AMZ Insight
AMZInsight
Explore new profitable niches with our Amazon Niche Analyzer tool and know the potential before you start selling in a particular niche. Identify what products you can sell, at what price and how much return you will earn from it. Dig through our extensive product database of top products from each category of Amazon and find high demand products. By using a blend of smart AMZ Insight features and purpose built spy tool you can easily spy on your competitor’s strategy on Amazon. Track competitor’s products and identify their pricing strategy, monitor keyword rankings and estimated sales & revenue. Want to get top Amazon keyword rankings for more sales? Find the best-selling keywords with the help of our Amazon keyword tool and track your product rankings while improving it. You can also find profitable keywords and generate keyword ideas using this Amazon keyword research tool.Starting Price: $39 per month -
13
Algopix
Algopix
Algopix is the only place to understand market share, pricing, and promotions of your competitors and category using real-time digital point of sale data. In addition to price recommendations, get an overview of product pricing, including benchmark and tracking, market share data, and trendspotting. Make intelligent price decisions to drive sales based on comprehensive market data. Key product information displayed, including demand per product and estimated weight and measurements. Attribute extraction allows for comprehensive catalog data, so users and search engines can find all the info they need, quick and easy. Build a catalog optimized to increase sales, with full product lists according to a category, product pages ranked by search engines, and a streamlined process for adding new products. Identify trends and react fast. Understand market share and find new business opportunities, in real-time.Starting Price: $27.99 per month -
14
Federal Compass
Federal Compass
Federal Compass is a SaaS platform that meets the unique needs of today's federal contracting marketplace. With Federal Compass, contractors can better identify aligned opportunities, identify top buying agencies, drill into agency spending, conduct competitive analysis, explore market expansion potential, and identify teaming partners. Everything is wrapped into one, user-friendly tool for your entire team. Learn more about Federal Compass today and see how the right intelligence and processes can help your team better succeed. -
15
SimilarTech
SimilarTech
Our technology provides partners with crucial insights into technologies from across millions of sites to leverage information and grow businesses. We offer analysis tools to spot trends, research markets, generate leads and find prospects. SimilarTech's Sales Insights Platform is backed by our industry-leading engines, that monitor the internet in real-time and use advanced big data analysis algorithms to detect the right websites, at the right time. SimilarTech Lead Generation tools are backed by our industry-leading engines, that monitor the internet in real-time and use advanced big data analysis algorithms to detect the right websites, at the right time. Check out the following easy-to-use tools to take advantage of this powerful data and easily translate it to high quality leads. Get lists of websites relevant for your company. Our advanced Technology Reports system, combines multiple types of data-sets, to produce powerful, targeted websites lists for marketing and sales teams.Starting Price: $290 per month -
16
KPI6
KPI6.com
KPI6 is a Software as a Service Suite adopted by Brands and media agencies to understand consumers, identify their needs, and define audience segments. It analyses a multitude of user-generated content and unsolicited sources like online reviews, social and web panels, digital open data to provide the critical strategic insights a company needs to drive innovation, opportunity assessment, strategic planning, segmentation, creative development, and media strategy. Every individual has characteristics that can be beneficial for a brand and an industry. It is imperative to fully leverage these traits to their maximum benefit within your organization. Leaders of your organization should be focusing all of their time and effort on strategic planning and management, rather than interpreting conversation streams and building user profiles. Your organization needs custom solutions that will do the work itself and take the research further.Starting Price: $15,000 based on usage -
17
SurveySensum
SurveySensum
AI Text Analytics Software – Revolutionize Your VOC Analysis Turn 10,000 pieces of customer feedback into actionable insights — in just 5 minutes with 99% accuracy. SurveySensum’s AI-powered Text Analytics Software helps businesses automatically identify customer issues, sentiment, and emerging themes from open-ended feedback across channels like chat, emails, product reviews, social media, and call transcripts. Unlike traditional manual tagging tools, SurveySensum’s AI eliminates repetitive work and delivers high-accuracy, real-time insights — so you can make faster decisions and act on what matters most. The platform also allows you to refine and train the AI model with custom tags for better precision and control. Whether you're running NPS, CSAT, or Voice of Customer (VoC) programs, this tool helps CX, product, and marketing teams uncover key drivers of satisfaction and dissatisfaction — instantly.Starting Price: $99 per month -
18
Surveyed
Spicyfy Ventures
Make your product reviews come alive with video/text feedback from actual, authentic customers. Define your survey metadata ie., type of questionnaire, options such as is video/text mandatory etc. Once you describe what product you want to review, send as many invites as you want to your user base. Once you get your required number of responses, finalize them to create one video for each reviewer or the whole survey as per your need. Video surveys helps you in understanding your customers more compared to regular text surveys. We segregate positive and negative responses based on sentiment analysis. Users can respond to your survey with our app as well as web app without any compatibility issues. We've designed our services to be secure from the very start without allowing any un authorization.Starting Price: $49.99 per month -
19
Statista
Statista
Empowering people with data. Insights and facts across 170 industries and 150+ countries. Get facts and insights on topics that matter. Gain access to valuable and comparable market, industry, and country information for over 150 countries, territories, and regions with our market insights. Get deep insights into important figures, e.g., revenue metrics, key performance indicators, and much more. Consumer insights help marketers, planners, and product managers to understand consumer behavior and their interaction with brands. Explore consumption and media usage on a global basis. With an increasing number of Statista-cited media articles, Statista has established itself as a reliable partner for the largest media companies in the world. Over 500 researchers and specialists gather and double-check every statistic we publish. Experts provide country and industry-based forecasts. With our solutions, you find data that matters within minutes.Starting Price: $39 per month -
20
Displayr
Displayr
Displayr is the all-in-one analysis and reporting software purpose-built for survey data. The only tool you'll ever need to uncover and share data stories. Displayr’s one app for everything, fully connecting your survey data, analysis, visualizations, and reports for seamless automation and better, faster insights. When you replace all your complicated analysis and reporting tools with Displayr, amazing things happen. Do everything in a fraction of the time, from data cleaning to analysis to dashboards & presentations. Displayr automatically does your grunt work for you plus it’s faster & easier to do the advanced analysis yourself as well. Share auto-updating interactive reports that are fully connected to the underlying analysis and source data. Doing all your analysis and reporting in one tool leaves you infinitely less room for error. But if a mistake’s spotted, trace it, fix it & auto-update everything.Starting Price: $2,699 per year -
21
Questback
Questback
20 years of experience built into a survey platform that will help you make smarter decisions. Insights from your customers and employees have the power to make your organization smarter. Yearly engagement surveys, pulse and talent management with more. Develop your product or team with NPS-tracker, sales pulse or customer journey. Templates, access to panels and the know-how to make your market talk. Easily design beautiful surveys in line with your brand. More than 35 ready-made and tested templates available. Choose from a wide selection of question types. Distribute your survey via email, QR-code, link or SMS. Trigger sendouts from other systems with our API. Ensure a high response rate with our proven methods. Customize how you present your data and export to ppt, excel or other. Share live reports with colleagues to turn insight into action. Use our default or build your own custom reports. -
22
Crowdtech
Crowdtech
Crowdtech is an international technology company specialising in Research Communities through superior online market research technology that is designed and developed in-house. A fast-growing organisation gaining a strong international foothold. Our young and ambitious team supports more than 300 clients. So this is the platform for all your research needs where your audience is always put in the spotlight through the full spectrum of integrated quantitative and qualitative features.Starting Price: $750/month -
23
IdeaApe
IdeaApe
Automate data analysis from datasets from social media. By training on these datasets, the algorithm can identify patterns and sentiments, providing a report that assists in predicting what users truly desire. Our algorithm provides pain points and opportunities, helping you focus on the right group. Make each campaign more effective in targeting the right audience and staying ahead of competitors in your industry. Monitor and listen to social media trends in real-time, providing crucial information and responses. Enhance your project with relevant insights, creating a competitive edge in an increasingly fast-paced market.Starting Price: $20 per month -
24
SelfCommunity
Quentral
It’s time to have your own Social Network. Increase users engagement, reinforce brand awareness, improve customer feedback and retention with SelfCommunity SaaS platform. Create your Social Community within your own website and through a dedicated App. Your Social. Be the owner of your Social Network strategy, content and data with a Platform fully customizable to your needs. Your Users. Build an active and engaged community around your brand and values. Engage users around interests and passions. Your Data. Create value through a full set of social and marketing actionable data. Discover more about Your Data Provisioning. Create and grow your Community with all the power of a Social Network. Create Your Social Community within your website. Release a dedicated IOS and Android App. Publish, distribute and manage content. Promote community building and engagement. Increase Reach and Engagement. Promote product, services and other marketing activities. -
25
ResoluteAI
ResoluteAI
ResoluteAI's secure platform lets you search aggregated scientific, regulatory, and business databases simultaneously. Combined with our interactive analytics and downloadable visualizations, you can make connections that lead to breakthrough discoveries. Nebula is ResoluteAI's enterprise search product for science. We apply structured metadata and a range of AI capabilities to your institutional knowledge. This includes NLP, OCR, image recognition, and transcription, making your proprietary information easily findable and accessible. With Nebula, you have the power to unlock the hidden value in your research, experiments, market intelligence, and acquired assets. Structured metadata created from unstructured text, semantic expansion, conceptual search, and document similarity search. -
26
Gravy Analytics
Gravy Analytics
Gravy Analytics processes billions of pseudonymous, mobile location signals every day from millions of mobile devices to understand where people go and why. Billions of daily location signals from mobile devices. The largest events database gives context to millions of places and POIs. Consumer visits built on 100% deterministic location data. Verified and cleansed location datasets via APIs or batch delivery options. Real-world consumer insights for foot traffic, attribution, and competitive analytics. Location-based audiences to drive data-driven advertising campaigns. We want to help companies meet their biggest business challenges head-on with quality location data. To do this, brands and advertisers need context to understand why consumers go where they do. The local events and activities we choose to engage in delivering that context, providing insight into our lifestyles, interests and affinities. -
27
IBISWorld
IBISWorld
When you need in-depth industry research for the US, UK, Australia, Europe, and beyond, IBISWorld’s industry report collections have you covered. IBISWorld goes the extra mile to understand the unique business challenges our individual clients face. Every client has a dedicated client relationship manager who can help you solve problems quickly with our industry research and data tools. Clients love our data forecasts and interactive graphs and charts. We unpack hundreds of data points to help you understand the implications for your business. Take a look at some popular sections of our reports. Understand whether and why the market is forecast to grow or contract and take advantage of our 5-year revenue forecast. Track company performance, strategy, and financial data to help you understand which companies have the most sway and why. Understand where the industry is located, if it imports or exports, and see where key buying and selling industries are in the supply chain. -
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SightX
SightX
SightX is an all-in-one consumer research platform that lets users run concept testing, brand tracking, pricing research, content evaluation, product development studies, and customer experience analyses within a single system. It combines advanced methodologies, such as conjoint, MaxDiff, weighting, significance testing, text sentiment analysis, persona building, and open-ended response summarization, with a built-in generative AI assistant (“Ada”) that speeds analysis and creates executive summaries. The platform allows filtering, comparing, and segmenting by any variable while giving users access to millions of qualified consumers worldwide in minutes. It supports both qualitative and quantitative research, automates data processing, and gives teams full control over research design, analysis, and results. With SightX you are able to access millions of high-quality consumers across the globe within a matter of minutes. -
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Cypris
Cypris
Access real-time data, through a centralized dashboard designed to support R&D strategy. Your team’s platform for smarter research, faster innovation, and deeper strategic insights. Avoid missing key data points that put your project at risk. Save time and money on your current research strategies. Locate key partners and verticals your innovation can fit within. Find targeted commercial partners for outbound and inbound technology licensing opportunities. Define your potential innovation universe and study the competitive landscape. Market intelligence built for R&D. Companies gain direct access to data that will support new product development and commercial strategy. Arm your R&D team with an interactive dashboard to analyze live data on innovation activity within your field of interest, and track new updates and movements. -
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CapGo.AI
CapGo.AI
CapGo AI provides a revolutionary platform where spreadsheets automatically populate with data, streamlining tasks like market research, lead enrichment, and SEO optimization. By integrating AI, the platform enables users to define a table header once, and then automate the population of data from various sources like web searches, LinkedIn, and databases. CapGo AI offers a simple interface, making it accessible for marketers, salespeople, and SMB owners to save time, improve efficiency, and generate personalized content and reports quickly.
