Best Marketing Attribution Software with a Free Trial

Compare the Top Marketing Attribution Software with a Free Trial as of March 2026

What is Marketing Attribution Software with a Free Trial?

Marketing attribution software is software that enables businesses to track and measure the effectiveness of their marketing efforts across multiple channels. By analyzing customer interactions and touchpoints throughout the buyer’s journey, these platforms determine which marketing activities contributed to a conversion or sale. This software provides insights into which channels, campaigns, or strategies generate the best return on investment (ROI), allowing marketers to allocate resources more effectively. Marketing attribution tools often use models such as first-touch, last-touch, or multi-touch attribution to evaluate the impact of different touchpoints. Ultimately, these platforms enable businesses to optimize their marketing strategies by understanding which efforts are most successful at driving results. Compare and read user reviews of the best Marketing Attribution software with a Free Trial currently available using the table below. This list is updated regularly.

  • 1
    CallTrackingMetrics

    CallTrackingMetrics

    CallTrackingMetrics

    CallTrackingMetrics is the only SaaS platform that uses call tracking and conversion intelligence to inform contact center automation—resulting in a more personalized customer experience. Discover which marketing campaigns are generating leads and conversions, and use that data to automate call flows and power your contact center. Unify communications across your entire organization with our phone, text, online form, and live chat tools. More than 100,000 users around the globe trust CallTrackingMetrics to manage communications for their marketing, sales, and service teams. Call tracking features include reliable dynamic number insertion (DNI) for session-level attribution, local, toll-free, and vanity tracking numbers, and omnichannel attribution across calls, texts, form fills, and chats. Key contact center features include a browser-based softphone, smart routing options, SMS campaigns, automated call scoring, and smart dialer functionality.
    Starting Price: $79 per month
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  • 2
    Heap

    Heap

    Contentsquare

    Heap is a comprehensive digital insights platform that provides businesses with a complete understanding of their customers’ journeys. By automatically capturing all user interactions across web and mobile platforms, Heap offers actionable insights to optimize conversion, retention, and user experience. The platform uses advanced data science to identify moments of friction and opportunity, allowing businesses to make data-driven decisions quickly. With powerful tools like session replay, heatmaps, and AI-powered insights, Heap enables businesses to understand and improve user behavior at every touchpoint.
    Starting Price: $500.00/year
  • 3
    Leadtosale

    Leadtosale

    Leadtosale

    Leadtosale offer a tracking solution for lead generation dependent businesses, whether they're: Looking for a way to start tracking customers their on-site in the tools they use, like Google Analytics, Google Ads, Facebook Ads and HubSpot. Wanting to expand their tracking to include phone calls leads, attributed back to web sessions. Close the loop on their tracking with CRM integrations which send revenue data back to their online marketing tools when leads eventually convert to sales. No worrying about implementing pixels from different providers, or making mark up changes to phone numbers. One tracking snippet does it all.
    Starting Price: $40 per month
  • 4
    WildJar

    WildJar

    WildJar

    Call tracking software to supercharge your business. WildJar helps businesses become wildly successful by reducing customer acquisition costs and increasing revenue 10x. It's time to tame your inbound phone leads. Discover exactly which advertising channel has caught your customer’s eye. Have they called before? Is the lead valuable? We can help answer all your questions in real-time. Analyze what your staff is saying (or not saying) and transform every conversation into a good one. Seamlessly integrate WildJar call data into your preferred platforms to complete customer journeys and measure ROI. See the results marketers get by using WildJar's award-winning call tracking and analytics platform. WildJar is the most sophisticated call tracking and calls intelligence solution, helping businesses and marketers optimize and drive higher revenue from inbound phone leads. Record your phone leads to improve sales effectiveness and help with staff training and development.
    Starting Price: $39
  • 5
    Prismana

    Prismana

    Prismana

    Prismana® helps businesses simply and cost effectively understand where their efforts are paying off — and where they are not. And does it without disrupting your other systems. Don't pay excessive rates for inbound service that should be little or no cost with a good phone system in place. Use your numbers and current system and leave the swapping to us. Although we live in a mobile world, people don't always use the phone as, well, a phone. They often prefer to email or fill out a form. That will render traditional call tracking useless. Traditional analytics platforms are great but they can be hard to filter out. Now you don't need to. Prismana will only monitor what you want it to. If that changes, Prismana adjusts. Forget about asking your potential customers exactly how they found you. Prismana automatically gives you this information for the channels that you are monitoring. Now you'll know where they came from.
    Starting Price: $99.00/month
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