Propel PIM is a purpose-built, standalone solution that centralizes product data, attributes, and digital assets into a single, trusted system of record. No dependencies on PLM, ERP, or commerce platforms required.
Key features include SKU creation, attribute management, controlled approvals, and versioned content across channels. Manufacturers gain a single source for accurate content instead of managing information in spreadsheets and disconnected systems.
With embedded AI, PIM enriches product information, identifies missing attributes, and summarizes complex data. Teams act on insights in real time—accelerating content readiness and maintaining consistency.
Designed for fast-moving teams, Propel aggregates data from multiple sources and distributes content across e-commerce, marketplaces, and downstream channels.
Built-in governance, role-based permissions, and approval workflows ensure information stays accurate. Backed by enterprise-grade security.