Best Predictive Analytics Software

Compare the Top Predictive Analytics Software as of February 2026

What is Predictive Analytics Software?

Predictive analytics software uses statistical algorithms and machine learning techniques to analyze historical data and predict future outcomes. It helps businesses identify patterns, trends, and potential opportunities or risks, allowing for more informed decision-making. By processing large volumes of data, the software can forecast demand, customer behavior, and market shifts. It often includes visualization tools to present predictions in an easy-to-understand format for stakeholders. With predictive analytics, companies can optimize strategies, improve efficiency, and enhance customer experiences by anticipating needs before they arise. Compare and read user reviews of the best Predictive Analytics software currently available using the table below. This list is updated regularly.

  • 1
    Mapp Marketing Cloud
    Mapp helps marketers build personalized customer experiences through our SaaS platform, Mapp Marketing Cloud. Our powerful technology combines AI-powered digital analytics and marketing automation to collect and unify customer data, extract insights, and trigger personalized campaigns across email, SMS, app, and your website.
    Starting Price: $3050/month
  • 2
    Smartlook

    Smartlook

    Smartlook

    Smartlook is a qualitative analytics solution for websites and mobile apps helping over 300,000 businesses of all sizes and industries answer the "whys" behind their users' actions. Eliminate the guesswork and discover real, actionable reasons. With a unique feature set, Smartlook finally gives you a way to understand user behavior at the micro level. Always-on visitor recordings show you what every last visitor does on your website or app, while automatic event tracking lets you know how (and how often) your visitors do specific things. You can then build conversion funnels to see your conversion rates as well as uncover why people are churning. Heatmaps for websites give you mass data about where most people click, scroll, hover, and otherwise interact with your pages. Ranked within the Top 100 Software Products in the 2019 G2 Crowd Awards, Smartlook services customers like O2, Miele, Hyundai, and Kiwi. It can also record games developed in the Unity engine.
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    Starting Price: $39 per month
  • 3
    Mixpanel

    Mixpanel

    Mixpanel

    At Mixpanel, our mission is to increase the rate of innovation. Not only as a company, but for the businesses we serve. Through our analytics and engagement product, companies can analyze how and why their users engage, convert, and retain in real-time across web, mobile, and smart devices. Then they can use that data to improve their business and products. Mixpanel serves over 26,000 companies from different industries around the world, including Samsung, Twitter, and BMW. Headquartered in San Francisco, Mixpanel has offices in New York, Seattle, Austin, London, Barcelona, Paris, and Singapore. Great products are built by teams who know their users. Go beneath the surface to learn which features are popular, who your power users are, and the behaviors tied to long-term retention. See which features are popular and how many power users you have.
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    Starting Price: $89 per month
  • 4
    Keatext

    Keatext

    Keatext

    Customer-centric businesses want to know what issues are hurting their customer journey. But it’s hard to come up with a data-driven plan to address them effectively. Keatext gives you a head start by analyzing feedback and generating AI-based recommendations on what to address first, delivered in a ready-to-share report. Assess the strengths and weaknesses in your customer experience based on their impact on customer satisfaction. Review issues with the most impact that are brought to your attention by AI-based recommendations. Get an executive summary that leverages GPT’s language generation to deliver Keatext’s recommendations in a ready-to-share report. Monitor and quickly discover trends in your customer satisfaction on a customizable dashboard. Connect to your preferred platform like Zendesk, Surveymonkey, ServiceNow, or Qualtrics.
    Starting Price: $550/month
  • 5
    Zendesk Explore
    Zendesk Explore provides analytics for businesses to measure and improve the entire customer experience. Building the best customer experience works better when it's driven by data. With Zendesk Explore, you get instant access to the customer analytics that matter—and the deeper understanding of your customers and business that comes with it. Customer support can happen anywhere—on email, chat, phone, or your social channels. It’s good to have a customer analytics tool that can keep up. Explore integrates data from every channel, so you can measure how customers interact with your brand without losing the thread. Explore comes with best practice dashboards and analysis built in, so teams of any size get the metrics that help them track towards success. You can analyze team performance, take stock of operational metrics, or get a better understanding of your customer experience. No matter what it is, Explore has a dashboard to get it done.
    Starting Price: $9 per agent per month
  • 6
    Genpact Cora
    Digitally disrupt your business model and transform your customer experience. Genpact Cora Pretrained AI Accelerators speed adoption and deliver strategic business value to help companies easily implement AI. Digitally transform your customer experience – front to back – using automation, analytics, and AI to gain predictive insights, agile operations, and a strong competitive advantage. Built using Genpact’s deep process and industry knowledge. Platform designed for journey-driven transformation. Plug-and-play components can be added over time. Our approach begins by blending insider knowledge with external insights. We help enterprises identify their competitive edge and use technology to bring it to life. And we support every industry using our unique expertise gained from running operations for clients across the globe. Working with Genpact, you'll get access to our proprietary and partner technologies.
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    s.360

    s.360

    Samplemed

    s360 is the only life underwriting platform you’ll ever need. A complete underwriting workbench connected to Automated underwriting, predictive models, tele and video interviews, accelerated underwriting, and API-integrated paramedical exams report collection – have full control over your case pipeline and operate elegantly and autonomously. Get deeper underwriting insights because it was designed with a data-focused philosophy. It transforms your medical unstructured data into structured insights. Rich in a variety of risk analysis channels - predictive models, interviews, automated underwriting, accelerated UDW, lab exams, and underwriting manuals, among other incredible features.
    Starting Price: $250,000 per year
  • 8
    CrossEngage

    CrossEngage

    CrossEngage

    CrossEngage helps companies build long-lasting, valuable customer relationships. With its unique Customer Data and Prediction Platform brands can easily identify, prioritize, and activate customer audiences. Leveraging AI and predictive CRM, the SaaS solution determines the monetary impact and urgency of reaching out to customers. This yields better and more relevant customer experiences and increases customer lifetime value and ROI. The CrossEngage Customer Data and Prediction Platform collects and unifies first-party data from all sources. Hence, every marketer can determine relevant audiences through the unique power of predictive CRM and no-code modeling. With built-in audience management, campaigns can be targeted to the most valuable customers and data can be activated for engaging cross-channel customer journeys.
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    InsightSUITE

    InsightSUITE

    First Insight

    First Insight offers a next-gen decision platform that enables designers, merchants, brand managers, buyers, and marketing teams to answer the key questions they face every day by engaging consumers with digital surveys specifically designed for the retail industry. Retail leaders use First Insight’s digital testing platform (InsightSUITE) to enable growth by unlocking value from their target customers. Our solution collects zero-party, voice of customer data and combines it with AI to make financial goals a reality. Why First Insight? First Insight's digital engagement module lets you engage prospects, consumers, customers, and employees via a simple and immersive, browser-based user experience. This Voice of the Customer software gathers feedback via survey questions, sentiment ratings, valuations, and open comments. Enterprises can customize the engagement with their own branding, incentives, and links all within one integrated platform.
  • 10
    Customer Happiness Index
    The advanced predictive analytics platform helping telecom providers identify and measure key drivers that impact Churn, ARPU, CLTV and NPS. Automatically assign satisfaction scores to your entire customer base using advanced AI and Machine Learning to drive smarter business decisions. Powered by Google Cloud, the CHI platform lets you play with a data set inspired by real telco data. Access CHI to measure key drivers that impact Churn, ARPU, CLTV and NPS. Identify customer segments based on churn risk, revenue uplift and NPS.
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    Luminoso

    Luminoso

    Luminoso Technologies Inc.

    Luminoso turns unstructured text data into business-critical insights. Using common-sense artificial intelligence to understand language, we empower organizations to discover, interpret, and act on what people are telling them. Requiring little setup, maintenance, training, or data input, Luminoso combines world-leading natural language understanding technology with a vast knowledge base to learn words from context – like humans do – and accurately analyze text in minutes, not months. Our software provides native support in over a dozen languages, so leaders can explore relationships in data, make sense of feedback, and triage inquiries to drive value, fast. Luminoso is privately held and headquartered in Boston, MA.
    Starting Price: $1250/month
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    Alterna CX

    Alterna CX

    Alterna CX

    Our AI-based solution streamlines simplify and organizes all the increasingly complex CX signals generated by customers via surveys, texts, complaints, social and digital conversations, and other interactions. Our machine learning technology tracks the data, organizes it, and calls attention to problems, opportunities, and issues that customer experience professionals should monitor. We offer a user-friendly technology to greatly reduce the sorting and screening work required, and in the process, it flags those factors contributing the most to CX quality and customer loyalty. You can utilize predictive analytics with our driver simulation solution. It gives you the opportunity to predict the impact before you implement customer journey optimization actions. You can simulate the results of change on future CX metrics and the customer experience quality.
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    ConvertML

    ConvertML

    ConvertML.ai

    Predictive customer insights platform seamlessly combines qualitative and quantitative data, offering Qual+Quant analysis, Zero Party Data insights, and code-free simplicity. Discover a smarter way to understand customer behavior. Pre-built connectors and open to 100+ integrations. Try ConvertML today.
    Starting Price: $150 per month
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