Compare the Top Trade Promotion Management Software in Asia as of February 2026

What is Trade Promotion Management Software in Asia?

Trade promotion management software helps businesses plan, execute, and analyze trade promotions to drive sales and improve marketing ROI. These platforms provide tools for creating promotional campaigns, managing budgets, tracking performance, and measuring the effectiveness of promotions across different retail channels. Features often include forecasting, invoice reconciliation, and collaboration with retailers, ensuring that promotional offers are delivered as planned. By using this software, organizations can optimize promotional spending, prevent errors, and ensure alignment with overall business goals. It also helps businesses maximize return on investment (ROI) and maintain strong retailer relationships. Compare and read user reviews of the best Trade Promotion Management software in Asia currently available using the table below. This list is updated regularly.

  • 1
    Effectmanager

    Effectmanager

    effectmanager

    effectmanager is an online account management software solution designed to build trust and improve your relationship with your most valuable accounts. effectmanager is available in three versions to help your organization work smarter - without the cost of features your team doesn't need - yet. With true SaaS architecture, effectmanager grows with you as you need it. Basic: Free Key Account Managers from disparate spreadsheets and enable them to spend more time planning and analyzing retail promotions to improve profit for all parties involved. Pro: Give sales/business analysts and Key account managers the knowledge they need from point of sales data and seamlessly integrate products and prices directly from the ERP system. Enterprise: Connect Key Account Managers with the whole organization with one on-line tool for sales forecasts, P&L analysis, customer reporting and ”what if” scenarios.
    Starting Price: $56 per user per month
  • 2
    GreatVines Beverage Sales Execution
    GreatVines is an enterprise-level Sales Execution Platform for beverage suppliers, distributors, and promotional agencies. Powered by Salesforce, our suite of mobile tools help you manage 3-tier account relationships, plan appropriate sales activities, create smarter goals for growth, and monitor trade spend and marketing programs. GreatVines offers the flexibility to adapt your sales strategy for rapidly changing market conditions, and supplies analytics to precisely measure the results you need to quickly collaborate with your channel partners.
    Starting Price: $75 per user per month
  • 3
    TELUS Trade Promotion Management

    TELUS Trade Promotion Management

    TELUS Agriculture & Consumer Goods

    TELUS Trade Promotion Management’s offerings (formerly Exceedra) are delivered via a SaaS platform that empowers consumer packaged goods (CPG) companies to get the most out of their trade promotions and accelerate trade spend performance across retail and foodservice channels. Our offerings allow CPG companies to: Increase forecast accuracy. Plan, approve, and execute promotions. Manage contracts, claims, and deductions. Optimize trade promotions for sustainable growth. Key features include an AI Assistant for instant guidance and insights, advanced analytics with pre-built and custom reports, and enterprise scalability with multi-language/multi-currency support. Our architecture is cloud-native for rapid deployment, ensuring simplicity, support, and synergy for global CPG operations. Gain a competitive advantage with our proven technology and deep CPG industry expertise. Discover how TELUS TPM can elevate your promotional performance.
  • 4
    Kantar Sales Performance Platform
    The Sales Performance Platform enables the automation of key commercial processes through end-to-end dedicated solutions. Use our Category Management solution to entice your shoppers, and achieve excellent sales results. Deliver a higher return on investment with the Trade Promotion Management and Optimization solution. Deliver the right vision of success and increase field efficiency with our Retail Execution solution. Use our Category Management solution to entice your shoppers, and achieve excellent sales results. Deliver the right vision of success and increase field efficiency with our Retail Execution solution. Deliver a higher return on investment with the Trade Promotion Management and Optimization solution. The Sales Performance Platform helps consumer goods companies throughout their commercial excellence journey by equipping them with recognized, best-in-class cloud-based solutions to manage key sales processes and deliver against key growth pillars.
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