Best Website Visitor Identification Software

Compare the Top Website Visitor Identification Software as of March 2026

What is Website Visitor Identification Software?

Website visitor identification software enables companies to see who is visiting their website. Visitor identification software de-anonymizes website visitors and provides detailed information about the visitor. Visitor identification software is useful for sales and marketing to understand who is visiting their site, and then target them for sales and marketing. Compare and read user reviews of the best Website Visitor Identification software currently available using the table below. This list is updated regularly.

  • 1
    Visual Visitor

    Visual Visitor

    Visual Visitor

    In a world where only about 2 percent of website visitors fill out a website form, you’re missing out on the other 98 percent! That’s the case many businesses are facing when it comes to website traffic. At Visual Visitor, we’re putting an end to this by offering anonymous website visitor tracking allowing marketers to understand who lands on your website. When someone visits your site, our technology can record information such as company name, pages viewed, keywords searched, and other relevant information that would not have been available to you without it.
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    Starting Price: $299.00/month
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  • 2
    D&B Connect

    D&B Connect

    Dun & Bradstreet

    Realize the true potential of your first-party data. D&B Connect is a customizable, self-service master data management solution built to scale. Eliminate data silos across the organization and bring all your data together using the D&B Connect family of products. Benchmark, cleanse, and enrich your data using our database of hundreds of millions of records. The result is an interconnected, single source of truth that empowers your teams to make more confident business decisions. Drive growth and reduce risk with data you can trust. With a clean, complete data foundation, your sales and marketing teams can align territories with a full view of account relationships. Reduce internal conflict and confusion over incomplete or bad data. Strengthen segmentation and targeting. Increase personalization and the quality/quantity of marketing-sourced leads. Improve accuracy of reporting and ROI analysis.
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  • 3
    HubSpot CRM
    HubSpot brings your marketing, sales, and service teams together on the same AI-powered customer platform. HubSpot's Customer Platform is not just a tool; it's the heartbeat of your business. Designed with passion and precision, our CRM stands out as the ultimate solution for empowering your team to build deeper customer relationships. It transforms the way you engage with your clients by offering a seamlessly integrated, all-in-one platform for sales, marketing, and customer service. With HubSpot's CRM, you gain unparalleled insights into your customer interactions, all organized in an intuitive, easy-to-navigate dashboard that promises to skyrocket your team's efficiency. Our platform is engineered to grow with you, offering scalable solutions that adapt to your evolving business needs. What's more, HubSpot's Customer Platform includes a robust free version, packed with essential features, making it the perfect choice for ambitious businesses of all sizes.
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    Starting Price: Free
  • 4
    Reo.Dev

    Reo.Dev

    Reo.Dev

    Reo.Dev helps Go-To-Market teams unlock and act on developer intent signals across the full funnel. It deanonymizes your pipeline by revealing the 80% of developers who engage with your product or docs without signing up and surfaces anonymous sign-ups (like Gmail or GitHub IDs) for better clarity. By tapping into third-party signals from GitHub, LinkedIn, StackOverflow, and Reddit, it identifies high-intent leads early in their journey. You can prioritize accounts based on Dev Funnel stage, build hyper-targeted lists at both the company and individual level (with access to 25M developers across 50K skill sets), and improve outreach effectiveness by surfacing key buying signals and personalizing messaging around high-value actions—ensuring your sales team focuses where it matters most.Reo.Dev is an AI-powered revenue intelligence platform designed specifically for developer-focused companies. It tracks developer activity across multiple platforms, identifying high-intent accounts that
  • 5
    User.com

    User.com

    User.com

    User.com is a full-stack marketing automation software for all your messaging and relationships with customers. User.com is a single platform with many features providing you with easy-to-use, robust tools for marketing, sales, and support teams. Use the various features to send consistent communication to your customers across a variety of channels, from email marketing, live chat, web and mobile push, SMS messaging, call centers, and more, turning every visitor into happy customers. See every piece of data and measure everything with all activities organized in a single place, that can be customized to show only essential metrics as you determine, to make actionable decisions easy. Ready to check it out? Sign up for a free demo trial now at User.com →
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    Starting Price: $249.00/month
  • 6
    ZoomInfo

    ZoomInfo

    ZoomInfo

    ZoomInfo helps companies achieve their most important objective: profitable growth. Our platform puts sales and marketing professionals in position to identify, connect, and engage with qualified prospects by giving you: - Verified Emails & Direct Dials - Intent Data & Business Scoops - Technographic Information - Company Organization Charts Integrate with the apps that matters to you. Start your free trial today.
  • 7
    HubSpot Sales Hub
    Get notified the moment a lead opens your email, track every interaction automatically, and organize all your activities in one place with HubSpot's sales software. Start for free, and upgrade as you grow. HubSpot's sales tools save time at every stage of the funnel. Queue up a sequence of personalized follow-up emails and reminders that get delivered automatically at the right time. Turn repetitive emails into templates, measure their performance, and share the best ones with your entire team. Get notified the instant prospects open an email, click a link, or open an attachment for timely, relevant follow-up with the hottest leads. Connect with prospects through live chat on your website, and eliminate back and forth emails and missed calls by sending a link that lets leads pick a meeting time that works for both of you. Eliminate manual entry as every lead’s contact info, email opens, and clicks get logged automatically. Automate time-consuming tasks like lead rotation.
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    Starting Price: $50 per user per month
  • 8
    Constant Contact Lead Gen & CRM
    At Constant Contact, we deliver for small businesses with powerful tools to simplify and amplify digital marketing. Constant Contact Lead Gen & CRM (formerly SharpSpring) is a marketing and sales platform developed to help businesses build their pipeline, nurture leads and close more deals. Our tools are designed to help you attract the right leads, nurture them with personalized content, and grow your business with better conversion. Attract - Get hot leads faster with email & social marketing, plus retargeting ads. Score leads automatically based on their activity and seamlessly pass them to sales. Nurture - Deliver the right message to the right people, at the right time. With a flexible centralized CRM and infinitely customizable automations, tasks like nurturing leads and sales follow-ups are easier than ever. Grow - Manage more effectively with insights and real-time analytics that connect marketing spend to sales results, pipeline, and revenue.
    Starting Price: $199 per month
  • 9
    Clearbit

    Clearbit

    HubSpot

    Data to power your entire business. Clearbit is the marketing data engine for all of your customer interactions. Deeply understand your customers, identify future prospects, and personalize every single marketing and sales interaction. Rely on fresh, accurate data with our proprietary real-time lookups. Then act on new information immediately, with sales alerting and job change notifications. Get company attributes like employee count, technologies used, and industry classification—and get employee details like role, seniority, and even job change notifications, right at your fingertips. With our dataset and machine learning algorithms, you’ll have all of the information you need to convert leads and grow your business. Get the right data directly into the tools you already use. We built Clearbit from the ground up to integrate right into your existing stack, providing uniform, seamless data across your sales, marketing, and analytics teams.
  • 10
    Zoho SalesIQ
    Zoho SalesIQ is a comprehensive live chat and chatbot platform that provides businesses with website visitor tracking, lead generation, and visitor analytics. These features are all integrated into a single platform, making it a one-stop-shop for businesses looking to improve their customer engagement and overall customer experience. It comes equipped with a patented ring view for visitor identification in real time, lead scoring, built-in audio calling, screen sharing, profanity management, and different types of bots based on your business requirement. From a codeless bot builder to an advanced AI chatbot that can be integrated with OpenAI or Zia, Zoho's in-house LLM, SalesIQ has it all. The platform also includes instant messaging channels that integrate with Instagram, Telegram, WeChat, Line and more so businesses can reach prospects and customers on platforms they already use. SalesIQ is optimized to suit the customer communication needs of both B2B and B2C businesses of
    Starting Price: $0/month
  • 11
    Leadfeeder

    Leadfeeder

    Dealfront

    Leadfeeder's B2B website visitor tracking and lead generation tool helps businesses track anonymous website visitors and turn them into qualified sales leads. Leadfeeder integrates with existing CRMs like Salesforce, HubSpot, Pipedrive, and email marketing tools like Mailchimp and ActiveCampaign to boost sales intelligence. With over 45,000 users globally, Leadfeeder is THE sales & marketing tool of choice for enhancing lead generation efforts. There's no credit card required for the 14-day trial, so you can get started immediately.
    Starting Price: $63.00/month
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    Leadberry

    Leadberry

    Brandlift

    Leadberry's B2B lead generation software analyzes traffic of your B2B visitors and filters out tremendous amount of unuseful data so only the right prospects remain in your focus. Using the most trusted business databases, Leadberry gathers contact, business and social data for you. You’ll find contact details to company operatives as well, such as names, email addresses and phone numbers. With our direct LinkedIn integration you can find common connections within the prospect company, so you can start social selling right away! To have an in-depth knowledge about your leads before you reach out to them, our B2B lead generation tool compiles and displays what pages they visited, through what channel they found your site, time spent during their visit, and more analytics data. You can set up custom filters based on lead name, pageviews, time on site, visited URL(s), campaign parameters, geo-location and traffic source/medium.
    Starting Price: $35 per month
  • 13
    Visiblee

    Visiblee

    Visiblee

    97% of visitors on your website don’t leave any contact details. With Visiblee you will boost your website lead generation, with contacts that already know you and are interested in what you offer. Don’t miss business opportunities! Get an alert every morning with the hottest leads and check out their browsing behavior. Visiblee is a unique SaaS Solution for lead generation.
    Starting Price: $499.00/month
  • 14
    Lead Forensics

    Lead Forensics

    Lead Forensics

    Lead Forensics is software for turbo-charged lead generation. Identify sales leads you never knew you had and accelerate your marketing ROI. Imagine if you could take control of your lead generation activity and convert ready-to-buy prospects, before your competitors even get close? Lead Forensics is the software that reveals the identity of your anonymous website traffic, and turns them into actionable sales leads. In real-time. Leverage Lead Forensics as an additional data source. Instantly access names, job titles and email addresses of key contacts that match your target profile, from businesses that have been visiting your site. Forget waiting for the phone to ring or a website conversion. Lead Forensics lets you own your lead generation activity by uncovering the identity of your unconverted website visitors, delivering them to you via your Visitor List.
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    ProveSource

    ProveSource

    Configo LTD

    Increase your conversions with social proof. 18,000 websites use ProveSource to increase trust, credibility, conversions and sales using social proof. Launch smart, attractive and converting social proof notifications on your website or online store. Have you ever been even more excited to try a new restaurant because you see it’s busy and popular? Well, same goes for your website. It’s hard to tell how “hot” a website is. ProveSource makes your customers’ online experience as informative and compelling as visiting a real place. ProveSource increases conversions by highlighting recent orders, product reviews, and a variety of other customer behaviors on your website. ProveSource is a no-brainer for increasing your conversions. Start converting your visitors to customers today!
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    Trafera.io

    Trafera.io

    Trafera.io

    Trafera.io helps GTM teams generate more qualified pipeline by identifying high-intent visitors and revealing the real people behind anonymous traffic. The platform enriches every touchpoint with AI-powered intelligence, giving you precise contact details, behavioral insights, and predictive scoring in real time. It seamlessly syncs with your CRM and sales tools, ensuring hot leads enter your funnel instantly with zero manual effort. Trafera.io goes beyond account-level data by pinpointing individual decision makers—unlocking person-level targeting across your entire ecosystem. With calibrated integrations and automated workflows, teams can activate insights, launch tailored campaigns, and convert interest into revenue faster. Built for modern revenue teams, Trafera.io transforms fragmented signals into a coordinated, high-intent growth engine.
    Starting Price: $9
  • 17
    Clickback WEB

    Clickback WEB

    Clickback

    Sales teams want leads, not web analytics. They want companies, names, and contact information, not IP addresses, or page views. Clickback WEB is a website visitor tracking tool that gives your sales team the ability to reach out to warm B2B leads that are in the early buying-stages of the sales funnel. By using website visitor tracking and identification software, warm B2B leads rise to the surface so your sales team can focus on what they do best. Clickback WEB is different from website analytics tools because it was designed for busy sales teams that need actionable information at their fingertips, not raw, unfiltered data. Clickback WEB notifies your sales team when a targeted company returns to your website, as these are often some of the warmest early stage leads. Quickly create a custom “watch list” of the key companies and contacts you want to connect with.
    Starting Price: $99 per month
  • 18
    Act-On

    Act-On

    Act-On Software

    Create meaningful and lasting relationships with your customers and measure your marketing success with ease by leveraging Act-on. This award-winning cloud marketing automation platform, Act-On aims to help businesses build their brand, drive demand, and expand customer relationships. As the only integrated workspace, Act-On empowers marketers to improve customer experiences by combining multiple marketing tools in a single application. Web visitors decide whether to explore or leave a site in just 20 seconds. Act-On InSite, Act-On’s AI agent, helps ensure they stay by engaging them with fast, accurate, and personalized content that answers their questions and converts visitors to sales opportunities.
    Starting Price: $900.00/month
  • 19
    Kwanzoo

    Kwanzoo

    Kwanzoo

    Kwanzoo offers AI-powered Go-to-Market (GTM) automation solutions designed to engage 10X more high-intent buyers, boosting your sales pipeline. Our innovative AI GTM technology, combined with our GTM On-Demand service, aggregates buying signals at both person and account levels. It delivers automated, always-on, and personalized message sequences to each prospect via emails, LinkedIn, and phone calls. This approach enhances SDR productivity, reduces sales costs, and drives revenue growth. Kwanzoo’s AI GTM tech de-anonymizes USA site traffic, generating warm leads with complete contact details, including work/personal emails, LinkedIn URLs, and mobile numbers. It also identifies in-market USA-based buyers researching products like yours right now. Additionally, its Account Intelligence feature tracks global company buyers engaging on any website, enabling targeted outreach through emails, LinkedIn, and calls. Our platform serves SMBs, mid-market firms, and large enterprises
    Starting Price: $250/month
  • 20
    Whois Visiting

    Whois Visiting

    Whois Visiting

    Website Visitor Tracking Software | B2B Lead Generation Identify website visitors & reveal the businesses looking at your products or services. Real-time company data and information 🔍💻📈 14-Day Free Trial ✅ Book A Demo today 🙋‍♀️🙋‍♂️
    Starting Price: $49.00/month/user
  • 21
    KickFire

    KickFire

    KickFire

    Today’s B2B organizations rely on accurate data to power their sales and marketing strategies – KickFire's IP address intelligence™ translates IP addresses to companies and provides account-level firmographic data, such as industry, revenue, employee count, and more. B2B marketers can leverage this data to identify website visitors, personalize content, target ads, enrich forms, append CRM data, and other account-based marketing strategies. KickFire’s IP address intelligence and B2B firmographic data are available through its LIVE Leads platform, API, and integrations with today’s leading technologies. Captivate your website visitors with personalized experiences. Target with personalized messaging. Prioritize leads based on intent signals. Retarget and optimize ad spend across campaigns. Enrich every aspect of your technology stack. Infuse KickFire data across your sales and marketing platforms. Streamline your team's workflow.
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    Visitor Queue

    Visitor Queue

    Visitor Queue

    Identify the companies that are visiting your website! Visitor Queue is an advanced B2B lead generation software that identifies the name, contact details and user data of the businesses that visit your website.
    Starting Price: $39 per month
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    Leadinfo

    Leadinfo

    Leadinfo

    Leadinfo is top-quality lead generation software that enables you to recognise B2B website visitors. The visitors are displayed on a clearly designed dashboard, so you'll be able to contact your most valuable website visitors immediately. No more waiting for incoming emails or calls! Let our lead generation software work for your company. Our lead generation software recognises your website visitors by linking their IP addresses to our unique database. Leadinfo then provides an overview of company information, email addresses, and Linkedin profiles. This provides you with the information you need to make contact, all in one clear dashboard view. When you're looking to sell your product/service it is vitally important to know more about the specific interests of your potential customers. That's why our lead generation software shows which pages have been visited and at what time. AEach website visitor is assigned a lead score, so you can filter out the uninteresting leads.
    Starting Price: €29 per month
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    B2B Salesfuel

    B2B Salesfuel

    B2B Salesfuel

    Find out who your prospects are, where they came from, what they‘re interested in and which ones are ready to convert. Identify active prospects browsing your web site. Track where they visit, how they got there and map their interests over time, building a powerful buying profile. B2B prospects will often respond by phone. Track and record calls from multiple online or offline media sources. Link them to web visits and email responses. Salesfuel integrates with MailChimp and tracks all your email responses. Previous or subsequent web visits or phone calls are matched creating invaluable sales lead intelligence. Consolidates historical data into one easy to read chronological timeline. Track lead sources, geo location, page visits, keywords, email clicks, call recordings and more. Score, rank and prioritise your follow up actions for each prospect according to their online and offline interactions with your company.
    Starting Price: $136.20 per month
  • 25
    LeadPost

    LeadPost

    LeadPost

    Find out exactly who's visiting your website with LeadPost. Discover the untapped potential of your website traffic with LeadPost, a premier Website Visitor Identification Software. LeadPost goes beyond conventional analytics by revealing the identities of your anonymous website visitors, providing names, contact information, and more to create an extensive database of potential customers with minimal effort. The platform also includes an innovative retargeting system that enables you to reach out to the identified leads with personalized marketing messages, improving engagement and conversion rates. Customers from various sectors, including Health & Wellness, Advertising, and E-Learning, have praised LeadPost for its accuracy, cost-effectiveness, and a significant boost in conversion rates. One customer noted, "This technology combined with a compelling offer significantly boosted our overall conversion rate compared to past campaigns without LeadPost."
    Starting Price: $99/month
  • 26
    Warmly

    Warmly

    Warmly

    Cut costs and deliver more conversations to your active sellers. Al fueled orchestration of buyer intent delivered automatically. Start seeing ROI in minutes. Buy once through Warmly and gain access to the best-in-class enrichment and intent data to power your automation. Combine intent with action to capture buyer interest in the moment, before your competitors do. Reveal, enrich, and qualify accounts researching you on your site and personalize engagement with them in real-time across email, LinkedIn, and live chat. Augment your sales team with generative Al assistants who connect on your behalf at optimal moments in the buyer's journey. Work every target account that visits your site in multi-threaded conversations with decision-makers without needing to add headcount. Consolidate all the tools, workflows, and actions needed to instantly capture the interest of decision-makers. Harnesses the power of your existing tools to automatically identify and convert high-intent visitors.
    Starting Price: $850 per month
  • 27
    Captiwate

    Captiwate

    Captiwate

    The B2B buying process is broken. Forms, scheduled demos, and follow-ups make prospects wait when their interest is highest. Captiwate transforms your website into a real-time sales channel, enabling instant video conversations with prospects. Show your product through screen sharing, build trust through human connection, and close deals faster. Our visitor identification and intent tracking ensure you focus on the right opportunities. Start converting more visitors into customers today with our Free Plan. It takes less than 5 minutes to set it up.
    Starting Price: $499 per month
  • 28
    LeadMagic

    LeadMagic

    LeadMagic

    Unlock the power of accurate emails and mobile numbers, and validate your data seamlessly. Transform your B2B prospecting into a customer-converting machine. Instantly flag valuable prospects in your data. Easily let our live data enrichment clean your data with the most up-to-date information. Push to your favorite spreadsheet application and take action. Launch the highest converting campaigns and acquire your target customers. Push to Clay, SmartLead, or other automation tools with our push-to-webhook functionality. Never struggle with incomplete records, incorrect addresses, and stale contact information again. Never struggle with incomplete records, incorrect addresses, and stale contact information again. Say goodbye to partial records and outdated contact information. Empower your team with on-demand data that's accurate, and up-to-the-minute. Add verified data points to every account in your database at the push of a button.
    Starting Price: $99.99 per month
  • 29
    Avina

    Avina

    Avina

    Avina is an AI‑driven revenue automation and signals intelligence platform for B2B sales teams. It continuously captures and enriches real‑time buying signals, from anonymous web visits (including detailed page interaction like scrolls, highlights, and copy/paste), ad and email engagement, LinkedIn activity, job changes, CRM updates, and more, then scores and deduplicates them into a prioritized “Signals Inbox.” With a lightweight web SDK and native integrations into tools like HubSpot, Salesforce, Slack, Outreach, SalesLoft, and ad platforms, it creates an automated, unified customer data platform that surfaces the highest‑value prospects and recommended actions. The AI assists with drafting personalized outreach, generating pre‑ and post‑meeting briefs, syncing activities back to CRMs, and triggering workflows. Teams can deploy in under 30 minutes and begin seeing pipeline impact within a week. Backed by secure infrastructure (TLS/AES encryption, role‑based access, audit trails).
    Starting Price: $450 per month
  • 30
    LeadBoxer

    LeadBoxer

    LeadBoxer

    LeadBoxer is a sophisticated lead generation and sales intelligence platform for small and large business-to-business (B2B) companies. As the most advanced online visitor identification and behavior tracking solution, LeadBoxer enables sales and marketing teams to identify and track online leads and customers, turn anonymous web traffic into actionable insights, and generate qualified leads in order improve business efficiency and grow their revenue stream. This software as a service (SaaS) solution provides lead and customer identification, filters and segments, dynamic lead scoring, notifications and alerts, and more.
    Starting Price: $99 /month
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